"Northern Wings selected Monte for a complete rebranding project. It has gone flawlessly. They coordinate, control and escort the process from start to finish.
Monte was quick to define where we’ve been, where we are and where we want to go—and then took us there with aerospace precision! Our corporate message is now directed, defined and clear. We should have hired them years ago."
David Goudreau, President, Northern Wings
The best logo in the world would be powerless without a unified supporting cast. In this case, Lauren implemented the brand across a range of materials, including business cards, letterhead, envelope, PPT template, flyer, brochure, website, and tradeshow backdrops.
Leading with Photos
The rebrand led to several on-site photo shoots to capture the dedication to the mission of the employees at Northern Wings. These photos were used on all marketing collateral from the brochure to the flyer, the building signage to the advertisements, culminating with the completely redesigned and mobile friendly website.
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SUCCEEDING THROUGH SEARCH
The website brings in elements of the logo and showcases the new photography, while highlighting the services provided. As part of the initial task, search engine optimization was also completed to draw additional website traffic utilizing search phrases requested by Northern Wings and optimized for highest search results through additional research.